OBJECTIVE AND DESCRIPTION

The BBA program's overall objective is to provide students with a general education curriculum that includes learning in multiple disciplines as well as in-depth knowledge of the management discipline. Students are thus better prepared to deal with complexity, diversity, and change. Value-added courses in communication, analytical and problem-solving skills, and theatre provide students with the ability to apply their knowledge and skills in the real world settings.
This three-year undergraduate BBA program's curriculum includes specialization options in finance, marketing, human resources, IT applications in management, data analytics, insurance and banking, family business and entrepreneurship, healthcare services management, real estate, and urban infrastructure. The curriculum is divided into six semesters, with each semester consisting of sixteen weeks of teaching and evaluation.