Campus                                  :           Noida

Date, Day & Time                 :           05^th April 2025, Saturday & 09:30 AM Onwards

Organized by                         :           Maharishi Industry Relation Cell

Theme                                      :          “Impact of AI on Recruitment and Talent Management” & “The Future of Marketing in the AI Era”

Venue                                     :           Auditorium, MUIT Noida

 

The prestigious HR Conclave at MUIT Noida brought together eminent industry leaders, academicians, and aspiring students to explore the revolutionary influence of Artificial Intelligence in the domains of marketing and human resource management. The event served as an interactive platform for thought-provoking discussions and valuable insights, aligning academia with evolving industry trends. We were honored to host 9 esteemed panelists and welcome 42 passionate delegates at the HR Conclave.

The event commenced with a welcome address delivered by Mr. Manish Tiwari, Head of Training and Placement. This was followed by the traditional Guru Puja to seek blessings of Gurudev, marking an auspicious start. Dr. Trapty Agarwal, Dean Academics, then delivered a keynote address. The event was energetically hosted by Mr. Amit Jha and Ms. Chesta, with overall coordination seamlessly managed by Mr. Manish Tiwari, Mr. Amit Jha, Ms. Kumkum, and Mr. Animesh. The panel discussions were well-moderated by Mr. Gaurav Thakur, Deputy Dean, SoC.

 

Panel Discussion I: Impact of Generative AI on Recruitment and Talent Management

Panelists:

• Mr. Taksh Kumar, Sr. Manager-HR, Vivo India Limited
• Mr. Saurabh Sharma, Director, AGILE 360 DEGREE SOLUTIONS, INC.
• Mr. Manas Behal, Talent Acquisition Head (India), BrightEdge USA
• Mr. Saurabh K. Choudhary, HR & IR Head – South Asia, KEC International Limited

Key Discussion Highlights:

• Transforming Recruitment: Generative AI is streamlining sourcing, screening, and selection, reducing time-to-hire and improving accuracy over traditional methods.
• Promoting Fairness and Diversity: Panelists emphasized the need for human oversight and ethical algorithms to mitigate AI-induced bias in hiring.
• Forecasting Talent Needs: AI’s predictive capabilities are helping HR plan proactively by analyzing workforce trends and skill gaps.
• Human Touch in the AI Age: Despite automation, empathy and personal interaction remain irreplaceable in employee engagement and retention.
• Real-World Impact: Success stories from global firms illustrated increased efficiency and improved talent matching through AI adoption.
• Future-Ready Skills: Students were encouraged to learn data interpretation, AI tools, and soft skills to stay competitive in tech-driven HR.
• Practical Advice: Aspiring HR professionals were urged to explore platforms like ChatGPT and LinkedIn Recruiter to build AI literacy, even without job experience.

Panel Discussion II: The Future of Marketing in the AI Era

Panelists:

• Mr. Suket Sachdeva, Director, Routa Digital India Pvt. Ltd.
• Mr. Saurabh Singh, Marketing Head, Coca-Cola India Pvt. Ltd.
• Mr. Rajneesh Pandey, Associate Vice President, Ujjivan Small Finance Bank
• Mr. Pranav Ranjan Prasad, GTM Sellout Management, Johnson Controls - Hitachi India Limited
• Mr. Shivendra Mishra, Associate Vice President, Kotak Mahindra Bank

Key Discussion Highlights:

• Audience Segmentation: AI is transforming how brands understand and target their audiences using predictive analytics and behavior modeling.
• Ethical Personalization: Panelists urged responsible use of data while balancing personalized experiences with consumer privacy.
• Creative Disruption: Tools like ChatGPT, Midjourney, and Synthesia are empowering content creation, but human creativity remains essential.
• Seamless Integration: Experts advised gradually embedding AI into marketing workflows while preserving traditional brand values.
• Data-Driven Decisions: AI is enhancing ROI through targeted campaigns, performance tracking, and strategic insight generation.
• Student Guidance: Skills in SEO, Google Analytics, generative AI tools, and data storytelling were recommended.
• Non-Tech Entry Points: Students without technical backgrounds were encouraged to experiment with AI tools through real-world projects.
• AI vs Traditional Marketing: While digital marketing is on the rise, traditional media still plays a role in integrated campaigns.
• Career Pathways: New-age roles like AI Marketing Strategist, Data-Driven Content Creator, and Customer Journey Analyst were discussed.

The event concluded with Words of Wisdom from the Hon’ble Director General, Group Captain O. P. Sharma, who appreciated the collaborative efforts and thought leadership demonstrated throughout the day. The Hon’ble Chancellor, Shri. Ajay Prakash Shrivastava, extended his blessings and encouraged students to innovate and adapt in a rapidly evolving digital era. The event came to a graceful end with a heartfelt vote of thanks delivered by Dr. Smita Mishra, Deputy Dean Academics, who acknowledged the valuable contributions of all guests, organizers, and participants.

The HR Conclave at MUIT Noida proved to be a knowledge-rich, future-oriented event that inspired both students and professionals to embrace Artificial Intelligence as a key enabler in shaping the future of business.